Your customers are bombarded with marketing messages every day. Generic campaigns, blast emails, the same offer sent to everyone — let’s be honest, so much of it gets ignored. The businesses that stand out are the ones that offer relevant, timely and personal interactions. And that strategy takes the right platform, connected to the right data
Marketing Cloud is Salesforce's suite of marketing tools, designed to help deliver customer-first campaigns and measurable business results across every channel your customers use.
Whilst there are three Marketing Cloud solutions available, each one offers slightly different benefits and features. Each platform is designed to benefit marketing teams and their end customers.
Make the most of your customer data, using segmentation and automation to make sure every customer touchpoint counts.
With built-in analytics, multi-touch attribution and AI-powered insights, you can see exactly which campaigns, channels, and touchpoints are driving revenue.
By working from the same data set, you can collaborate more effectively with the sales team for prospect engagement, campaigns and ongoing nurture programmes.
AI-assisted campaign builders can help you craft segmented campaigns and customer journeys from a single prompt, freeing up your time to focus on the big picture, strategic work.
Connect email, SMS, WhatsApp, and socials into your platform and manage them all from one place. No more switching between web browsers and apps.
Ambitious marketing teams need a solution that scales with business growth. Start with simple automations, and evolve to personalised omnichannel programmes.
Bringing in new technology can feel overwhelming for your marketing team: new processes, workflows and systems to work with and update. But investing in Marketing Cloud is only worthwhile if you’re going to use it to its maximum potential.
As specialist Marketing Cloud consultants, we know exactly how to help you make the most of the solution.
With different products solving different challenges, we always take the time to discuss your business goals and objectives before recommending a solution. That way, you can be confident it’s the right investment.
From a nurture journey in account engagement to tailored segmentation in Marketing Cloud Next, we implement in line with your marketing strategy, not a generic template.
Our integration expertise enables us to bring together any systems, including 3rd party solutions, for an integrated view of your data, business and marketing.
During and after implementation, we’ll ensure your team feels confident and knows how to get the most out of your Marketing Cloud. We will continue to optimise the set-up as your marketing strategy evolves.
Loxam is a heavy machinery rental company offering clients anything from boom lifts to cherry pickers. They came to us for strategic growth advice and supporting technology to help strengthen current customer relationships and drive new revenue
We worked closely with the marketing team to implement marketing cloud engagement, bringing together timely, relevant communications with automation via email and SMS.
The results speak for themselves: after receiving a personalised follow-up email, an outstanding 88% of customers placed an order. And the revenue growth doesn’t stop there…
Ideal for forward-thinking marketing teams who want to integrate AI into their processes, campaigns and workflows. The newest Marketing solution is built natively in your core Salesforce platform, enabling simple data and solution integration, for a complete 360-view of your customers.
Enable two-way customer conversations with AI agents that handle campaign creation, optimise performance and allow customers to have a two-way conversation.
Using just a simple natural language prompt, you can build audience segments; you don’t need any technical skills.
Make the most of all your customer data and create unified customer profiles. Deliver proactive, real-time communications based on behaviour and unique insights.
Ensure your customers get a stand-out experience no matter where they are in their journey. Work with Sales, Service and Commerce for aligned engagement and communications.
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Personalised marketing means results. Speak to our Salesforce Marketing Cloud consultants today to find out how you could optimise and personalise every customer touchpoint.